I’m not currently looking for a new job. Why do I need a personal brand right now?

Great. We want to help you grow where you are. These tools help you build your leadership and executive profile in your current role and can help establish you for future opportunities.

Personal branding is also a great way to build a stronger professional network and find new opportunities like boards, mentorship, memberships, speaking engagements, etc. It’s a way to knowledge share, earn trust and scale your expertise.

My company already has a brand. We have brand fonts, a logo and imagery. 

That’s great. Your visual brand may work! But, visual branding is only part of the story. For many brands, a visual brand is secondary to your verbal brand, which includes defining your brand’s core values and value prop. Defining those items is crucial so that your visual brand intentionally connects with your customers.

Our goal is to help your business connect with customers by aligning your mission and vision around an authentic brand position.

I’m not sure what my personal brand is and defining it sounds complicated.

Think about core values, traits that are important to you, leadership philosophies, the career path you’ve taken. These are all elements of your personal brand.

Utilize me as a communicator. You’ll share with me a bit about who you are and what you value, and I’ll organize that information into a personal brand that feels like you. Together, we’ll map our your vision.

I like this idea, but it seems expensive.

We get it. That’s why we offer tiered pricing to fit all types of budgets and stages in your career.

Personal branding is absolutely a commitment to your longterm, and sometimes those are the hardest (and more expensive) investments to make. But, personal branding has the potential to help you find new opportunities and clients, which is ultimately an investment in yourself.

I know myself and my values. Why do I need your help?

Knowing your values is a key part of this exercise and honestly makes the best types of clients. Where we add value is by helping you organize and clarify your brand and deliver tools and content so that your personal brand stands out, especially in a crowded marketplace.

We take your essence and ensure it stands out so that you’re strategically focused on a path toward your goals.

I am busy. So, so busy. I don’t have time to commit right now.

You’re exactly the right client for us. Our goal is to maximize every minute with you. While there is an initial time commitment so we can get to know each other, from there, we’ve streamlined our processes to minimize your involvement.

We’re flexible, available and really good at figuring things out so your time is spent downloading us on who you are and what you need. We promise to do the heavy lifting.

I’m a more private person. I don’t want to share everything about myself online. How do I have a personal brand and keep it professional?

Wow, can I relate! The goal of personal branding is to build something that feels authentic, which means we stay within a guardrail that’s comfortable to you. Our focus is on elevating your professional values, strengths and experiences rather than sharing personal details.